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So… can you actually make good money writing a kids’ book?
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Let’s start on a high: well, of course you can make good money – there are thousands of children’s book authors, worldwide, many of whom are making a very comfortable living. The trouble is, many also aren’t, and the “aren’t” pile is probably the largest! Let’s have an honest chat about how you ensure you make it into the r one of these two categories!
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This article will cover the following 10 topics:
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Is my children’s book REALLY good enough to get published?
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Does it need to be perfectly edited?
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Who manages the illustrations?
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How do I actually get it published?
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How much will I earn $$$?
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How many books can I expect to sell?
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Should I submit to more than one publisher?
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What if I get rejected?
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What if readers leave bad reviews?
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Final words of advice
PS. Would you like your children’s book to be published by Ethicool? To give yourself the best chance possible, we highly recommend undertaking a manuscript assessment. More information on Ethicool’s manuscript assessments is available here.
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And so, let’s begin…
1. Is my children’s book REALLY good enough to get published?
Firstly – and to be blunt – if you have not published a children’s book before, you shouldn’t make this assessment on your own. That would be naïve. It’s not to say your book isn’t amazingGaining feedback from those who are knowledgeable in the subject matter is a great way to determine whether your story is a success or not. If you have a solid group of readers who you know will give you their honest opinion, it could be a great indication that your story is well received. However, if you are getting lukewarm responses, it may be best to make some revisions.
Bear in mind, you might write (what is ultimately the same narrative) a good ten times over before you’re happy with it. And that’s the good thing about children’s books – they really don’t take that long to write. I recently finished an average length novel, which I’m working through the publishing process for… it took me over a decade to write and be 95% happy with. Don’t give up when you know you’re onto something.
It’s no secret, too, that first time authors have an especially hard time landing publishing deals. We’ve all heard the stories of now-famous writers getting repeatedly rejected by arrogant publishing houses (J.K. Rowling’s tale of rejection
How can I make my children’s story good enough to be published?
Creating a children’s story can be a daunting task. Here are some tips to consider when writing one. Think about whether the story has an engaging plot, interesting characters, a moral lesson, and an enjoyable ending. These are the elements I have used in my stories so far.
- It “feels” adventurous: children are wildly imaginative/creative so you need to ensure your story plays into this.
- You can easily imagine how to support your story with illustrations: illustrations can absolutely make or break your children’s book – if your story doesn’t feel like something that can easily be visualised, it might be too hard to engage little readers/listeners.
- It’s different/unique/special/funny or even characterful/meaningful/impactful: your story probably won’t be all of these things, but it should be 50% of them. And, much like determining whether it’s good enough overall, you shouldn’t make this assessment on your own. Ask other readers to tell you how it made them feel. Listen to their feedback and try to work it through your story where it’s logical to do so.
- It has an accessible main character (a protagonist): young children like to really put themselves in the shoes of your character/s. If you have too many characters swarming around the narrative (or one that’s too hard to “grasp”), it’s really easy to “lose” your little readers. Keep it simple. You can have a “unique” character, but typically not more than one actively driving the story.
- The language has a flow or rhythm: your book absolutely doesn’t have to rhyme, but it does need a level of fluidity to the language. We have tested this extensively: books with weaker sentence syntax and less harmonious language just don’t retain the attention of children like books that seamlessly flow. Yeah, there are exceptions, but not that many. This is REALLY hard to get right, and often the difference between a world-class children’s book, and one that’s just “pretty good”. I spent a long time perfecting the language in Remembering Mother Nature. I have been writing poetry for two decades, but never to suit anyone but an adult audience. I knew how to make words flow, but doing it in a more simple, accessible way is much harder.
- If you’re instilling a “message”, do it covertly: children’s books that educate and inform are everything – the whole Ethicool brand is built on them – but the STORY must always come first. Don’t lead with your message. You need to gently weave it into the story and also help the message gain traction and meaning through the illustrations. This, again, is not easy. You pretty much won’t nail it on the first pass and that’s completely ok. Just keep redrafting until you’re happy.
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2. Does my children’s book need to be edited perfectly?
Hmm, it needs to be pretty darn close. There are several grammatical standards that can be followed, which only serves to complicate things even further! I recommend following the grammatical practices of the Modern Language Association (MLA StyleI took a comprehensive look at this concept while attending a sub-editing course at university. I can confidently say that I have retained only a small fraction of the material, however, the knowledge I have gained is more than enough to meet the standards of “good grammatical practices”.
If you submit a children’s story for publishing that is littered with grammatical errors, a trained eye will see them beforePeople have started to read, but they may make a judgement about the story without giving it a proper consideration.
This is another one of those things that takes time and patience. For kids’ books, I would discourage paying a professional editor (unless you’re convinced that you’re reallyChildren’s books tend to be more forgiving when it comes to grammar, as they usually have less space for errors. Writing for adults is a completely different task, but that is topic for another blog and another day.
3. Who manages the illustrations: me or the publisher?
This is a challenging query to answer. If you opt to go with Ethicool for publishing, we would like to take care of everything… not to take over, but because we have put in a lot of effort to compile a list of globally renowned illustrative artists.
Ethicool has established a reputation for collaborating with illustrators who create artworks rather than simply illustrations. We recognize, as we are confident you do too, the importance of this degree of detail in ensuring the success of your book.
If you’re a talented writer and illustrator, you are welcome to submit to Ethicool, and many other publishers, with an illustrated book. If you do, though, ensure that you include an illustration-free manuscript in the submission as well asWriting a story with illustrations can be an effective way to convey a message. Illustrations can help to bring a different perspective to the story, potentially making the narrative more compelling. For those looking to publish their work, it’s important to also provide a non-illustrated version of the story, as some publishers prefer to assess the writing without visuals.
4. How do I actually get my children’s book published?
Before submitting, it is likely more efficient to use a checklist as a guide. Things to review include:
- Review my items against point 1 in this blog (!).
- Edit, check grammar – drink coffee – edit, check grammar… then repeat (again…).
- Lay out your submission page-by-page: this can help to visualise to others how you envisage the actual story will flow in print. I.e. don’t just send one page with a huge blob of text; instead, mimic the layout of the final book.
- Include a cover page/letter: it should say a little bit about you, but more about the purpose or intent behind the story. With this, you’re trying to demonstrate your thought process to the publisher. When they read the story, this should then cement everything. When writing a novel, you typically include a synopsis – you needn’t go this full-on for a kids’ book, obviously. If your publisher doesn’t care about “you” and this summary page, you’re talking to the wrong publisher.
- Submit to more than one place – don’t put all your eggs in one basket.
- Avoid using an agent until you’ve been knocked back a few times: why pay someone else (who’ll ultimately do very little in the process – sorry, agents, but you’re often from a bygone era) until you’re sure you need help?
- BE PATIENT: even small publishers may take a few months to respond. It’s ok to follow-up on your submission, but once is probably enough.
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5. How much will I earn as a children’s author?
Well, who wouldn’t want to know this, right? Fortunately, we’ve published a whole other blog on this … you can read it here.
I’m sure you’re wondering, “How can a book that has a retail price of $20 only net a fraction of that?” Well, the truth is that illustrating, printing, marketing, and distribution are all expensive and time-consuming activities. On top of that, most books go through several organizations before they’re sold to the customer, and each organization takes their share of the proceeds.
An illustration of the situation is that book vendors generally buy books from publishers at a discounted rate of between 65-80%. This leaves a limited percentage of profit for the publisher. Interestingly, authors of children’s books can see a higher percentage of profit from their works compared to the publisher in the children’s book publishing industry.
How much you’ll earn obviously depends on how many books you sell! To give you an indication: a children’s book that gets some traction in market, such as Remembering Mother Nature When launching a book, aiming for a target of between 1000 and 2000 copies sold in a year is a good benchmark. Of course, some titles may achieve higher numbers, while others may not reach this goal. It is important to note that for successful sales, the book must be of good quality.
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6. How many children’s books should I expect to sell?
7. Should I send my children’s book to more than one publisher?
Unless you’re reallyFalling in love with a certain publishing house is a great feeling, and if it’s Ethicool, we can certainly relate! It’s definitely worth it to submit your work to a couple of different outlets.
After you have completed your submission, it is easy to send it to multiple email addresses, right?
It’s worth me asking, too: are you worried about your copyrights? You probably don’t really need to be… someone would have to be monumentally stupid to steal YOUR words and take them to print (and you’d inevitably find out anyway), but for peace of mind, I would ensure your name is on every page of your submission.
8. What if I get rejected?
So, you probably will get rejected. More than once. And, that’s actually good – well, sort of. If you can manage to get feedback as to whyYour book did not make the cut, however, you can use this experience to make improvements for the next time.
In our manuscript assessmentsWe provide helpful advice on how to increase the impact of your stories by offering multiple, effective strategies.
Now to the hard part: if you’re rejected more than five times, YOU need to consciously decide whether you want to keep pushing. It can become pretty draining emotionally. The worst thing is (as the J.K. Rowling example shows us), rejection doesn’t necessarily mean you’re a bad writer.
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9. What if readers leave bad reviews?
It’s inevitable – you’ve been published and will eventually receive some negative reviews. However, there is an upside to this. If you can develop a good sense of humour, you could even find humour in them. Moreover, the feedback can be used to create a better version of your next project.
Every single author gets some negative feedback. With children’s books, though, it is less likelyOne benefit of not writing a lengthy adult novel is that it saves time. This is a great advantage for those looking to get their work published quickly.
10. Final words of advice
Getting your children’s book (traditionally) published is a tough gig … research shows that less than 1% of all aspiring authors secure a traditional publishing deal. But as someone who has successfully published a number of children’s books, I can unequivocally say don’t give up on your dream.
Witnessing the joy on the faces of countless children as they attentively listen to the stories I have written is worth enduring any amount of effort and rejection.
If you’re a first-time author, though, I’d highly recommend a children’s book manuscript assessment
GOOD LUCK!
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Want to read some of Stuart French’s children’s books? They’re right here.
Frequently asked questions
How do I get my children’s book published?
Getting a children’s book published can be a tricky process and may require a lot of patience. The best way to go about getting a children’s book published is to first create a portfolio of your work, including a cover letter and synopsis of your book, and submit it to literary agents and publishers. You may also consider self-publishing your book if you can’t find a publisher who is interested in your work.
What are the steps I need to follow to get a children’s book published?
The steps involved in getting a children’s book published may vary depending on the publisher you choose. Generally speaking, the steps necessary to get a children’s book published include creating a portfolio of your work, submitting your work to literary agents and publishers, and negotiating a contract with a publisher if they are interested in your work.
What is the best way to market my children’s book?
Marketing your children’s book can be a challenge but there are a few simple steps you can take to help get the word out. Consider setting up a website or blog for your book and utilizing social media platforms to engage with potential readers. You can also reach out to bookstores or libraries to see if they are willing to host a book signing or reading. Additionally, participating in book fairs and festivals can help you get your book in front of more people.
What are the benefits of self-publishing a children’s book?
Self-publishing a children’s book has a number of advantages. One of the biggest benefits is that you can maintain complete control over the process, from the writing and editing to the design and marketing. Additionally, you don’t have to worry about finding a publisher or negotiating contracts, and you can keep all of the profits from your book sales.
How much does it cost to self-publish a children’s book?
The cost of self-publishing a children’s book can vary depending on the services you choose and the type of book you are creating. Generally speaking, you can expect to pay for editing, design, and marketing services, in addition to any printing costs. It may be beneficial to shop around and compare different services to find the best prices.
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